didn't offend me at all.
I'm a almost 40 yr old guy that is 5'11", 165.
The commercial just seems like very juvenile humor.
You obviously take your business more serious than that in everything that I know you have done to build it. Don't belittle yourself.
Think of the customers you are trying to draw, and who would identify with that clip.
I'm thinking it isn't the same market.
Honestly, just trying to help here.
im not sold on using it yet... i have three being produced that will run on a rotation on local news channels. info commercial, MMA commercial, and a funny commercial (this one). to be honest i like it. cant see what is so bad that you wouldnt get a membership?? sounds like you wouldnt get one anyway...
well we have plenty of sexy woman in the clubs... if you are looking for hot single girls and you dont have a gym membership you are probably looking in the wrong places.
i think this reaches out to the over 30 crowd of young families who maybe have had a baby and understand that its time to lose the weight they might have gained during the pregnancy. or just a wake-up call to overweight people in general to get to the gym. humor is very motivating and a little shock doesn't hurt.
Funny...effective...kinda gross...should create a buzz good and bad which is what you want. Gym commercials are all the same...people in shape lifting or on a stairmaster, nobody even pays attention to them anymore. They probably scare more people away then draw them to it that's why you're starting to see the "judgement free zones" or whatever they're labeling them these days. Create a stir.
Show the fat guy jogging, when he stops have him take his shirt off and show him wearing a bra, same message, leave the baby out of it, that baby might grow up and beat the *hit out of you for doing that. It did not offend me, I was thinking in the Baby's shoes.